Updated Jun 25, 2020

Smart Labour

www.smartlabour.ae

Abu Muadh

Send Message

The Smart Labour app helps labourers in the UAE to learn something useful & get telecom rewards & gifts. Residents can do good by buying telecom vouchers & gifts from the app. Workers also share innovative ideas and report health and safety incidents

During COVID-19, Smart Labour offers residents the option to buy telecom and educational vouchers from the Smart Labour app and workers get free telecom credit for taking the COVID -19 and other courses on the Smart Labour app. Free telecom credit is critical for workers to be in touch with their families in these difficult times and residents can do their bit digitally without going to labour ...
SEE ALL
During COVID-19, Smart Labour offers residents the option to buy telecom and educational vouchers from the Smart Labour app and workers get free telecom credit for taking the COVID -19 and other courses on the Smart Labour app. Free telecom credit is critical for workers to be in touch with their families in these difficult times and residents can do their bit digitally without going to labour accommodations Smart Labour is the 1st app for labourers. Workers take useful courses and collect points as they engage with the app. Points can be redeemed for telecom & other rewards Residents & employers can buy rewards online to entice workers to learn something useful and talk to their families for free
SEE LESS
Economic and Workforce Support
  

Stage 4: Transition to Scale

We currently have 50,000 registered users and two paying customers(National Taxi company&Government Municipality.) We are supported by the Expo Live program&have signed a MOU from Ministry of Human Resources to implement Smart Labour across the UAE

Focus Areas:

Basic Education, Workforce Development, Digital Inclusion & Connectivity and 3 MoreSEE ALL

Basic Education, Workforce Development, Digital Inclusion & Connectivity, Soft or Life Skills, Citizen Participation and TechnologySEE LESS

Implemented In:

United Arab Emirates

United Arab EmiratesSEE LESS

50,000
Lives Impacted to Date
2
Key Partners
1
Country Implemented In
50,000
Customers
9
Employees
$350,000
Funds Raised to Date
Verified Funding
?

Problem

1. There was no dedicated app and rewards store for labourers in the Middle East 2. The root cause of most of the issues related to labourers is their lack of education 3. We have 2.2 Million, blue-collar workers, only in the UAE, who form 52% of our workforce 4. Residents want to do something good for workers from the comfort of their phones with a few clicks 5. Employers are struggling with labour education and productivity 6. There was no dedicated platform for labourer happiness and innovation 7. With COVID -19 worker education was critical and there was no solution to reach out and educate workers digitally

}

Solution

Smart Labour provides an educational platform for blue-collar workers via an app, they learn to collect points and redeem points for free talk time to talk to their families for free. Residents and employers fill-up the rewards bucket by a few clicks from the app. Workers also log their innovative ideas via voice notes in any language. From the Government perspective, we positively impact ME country’s happiness & digital transformation plans. Smart Labour provided a tailor-made COIVD -19 course in English and Urdu that workers be safe

Target Beneficiaries

2.4 Million blue collar workers in the UAE as a start and 10 Million + workers in the Middle East region. Government and 400, 000 blue collar employers can benefit from Smart Labour

Mission and Vision

“Providing education & digital engagement to blue collar workers with local community & Governments support”

Competitive Advantage

Our competitors are NGO's who run programs in labour accommodations to upskills workers. Smart Labour via our app are able to reach out to the masses and get enable digital transformation of a huge blue collar population. We have bundled rewards, engagement and tied it to an education objective for workers in a very unique way

Planned Goals and Milestones

Capturing skills of workers and skills needs of employers in cooperation with the Ministry of Human Resources & Emiritisation. Teaching coding to blue collar workers to prepare them for the future. To scale the project across the UAE and plan to target other Middle Estern countries.
Funding Goal1,000,000
Projected Cumulative Lives Impacted2,000,000
New Implemented CountriesBahrain, Oman, Kuwait, Saudi Arabia
Recruit2 sales specialists, 1 social media specialist, 2 partnership specialists
New FeatureDashboards for employers,

The Team Behind the Innovation

Our founder has been a volunteer in the labour camps for a long time and has a good understanding of the ground-level issues. He also has 20+ years of tech experience and 6 years of running a successful business. We have a strong tech team and don't outsource our tech. We also have great mentors to steer us in the right direction. Lastly, we have two young men on our team who aged 16 & 14 years who bring a new perspective to Smart Labour

EXECUTIVE TEAM INCLUDES YOUTH

Milestone

Apr 2020
New Product Or Service
May 2017
Key Partnership
 
as part of
 Expo Live
May 2016
Created
Date Unknown
New Country Implemented In
United Arab Emirates

Supporting Materials

Pitch-May-30-2020-orientation-null.pdf