Updated Jun 25, 2020
Smart Labour
www.smartlabour.ae
Abu Muadh
The Smart Labour app helps labourers in the UAE to learn something useful & get telecom rewards & gifts. Residents can do good by buying telecom vouchers & gifts from the app. Workers also share innovative ideas and report health and safety incidents
During COVID-19, Smart Labour offers residents the option to buy telecom and educational vouchers from the Smart Labour app and workers get free telecom credit for taking the COVID -19 and other courses on the Smart Labour app. Free telecom credit is critical for workers to be in touch with their families in these difficult times and residents can do their bit digitally without going to labour ...
SEE ALLStage 4: Transition to Scale
We currently have 50,000 registered users and two paying customers(National Taxi company&Government Municipality.) We are supported by the Expo Live program&have signed a MOU from Ministry of Human Resources to implement Smart Labour across the UAE
Focus Areas:
Basic Education, Workforce Development, Digital Inclusion & Connectivity and 3 MoreSEE ALL
Implemented In:
United Arab Emirates
50,000
Lives Impacted to Date
2
Key Partners
1
Country Implemented In
50,000
Customers
9
Employees
$350,000
Funds Raised to Date
Verified Funding
?
Problem
1. There was no dedicated app and rewards store for labourers in the Middle East 2. The root cause of most of the issues related to labourers is their lack of education 3. We have 2.2 Million, blue-collar workers, only in the UAE, who form 52% of our workforce 4. Residents want to do something good for workers from the comfort of their phones with a few clicks 5. Employers are struggling with labour education and productivity 6. There was no dedicated platform for labourer happiness and innovation 7. With COVID -19 worker education was critical and there was no solution to reach out and educate workers digitally
}
Solution
Smart Labour provides an educational platform for blue-collar workers via an app, they learn to collect points and redeem points for free talk time to talk to their families for free. Residents and employers fill-up the rewards bucket by a few clicks from the app. Workers also log their innovative ideas via voice notes in any language. From the Government perspective, we positively impact ME country’s happiness & digital transformation plans. Smart Labour provided a tailor-made COIVD -19 course in English and Urdu that workers be safe
Target Beneficiaries
2.4 Million blue collar workers in the UAE as a start and 10 Million + workers in the Middle East region. Government and 400, 000 blue collar employers can benefit from Smart Labour
Mission and Vision
“Providing education & digital engagement to blue collar workers with local community & Governments support”
Competitive Advantage
Our competitors are NGO's who run programs in labour accommodations to upskills workers. Smart Labour via our app are able to reach out to the masses and get enable digital transformation of a huge blue collar population. We have bundled rewards, engagement and tied it to an education objective for workers in a very unique way
Planned Goals and Milestones
Capturing skills of workers and skills needs of employers in cooperation with the Ministry of Human Resources & Emiritisation. Teaching coding to blue collar workers to prepare them for the future. To scale the project across the UAE and plan to target other Middle Estern countries.
| Funding Goal | 1,000,000 | |
| Projected Cumulative Lives Impacted | 2,000,000 | |
| New Implemented Countries | Bahrain, Oman, Kuwait, Saudi Arabia | |
| Recruit | 2 sales specialists, 1 social media specialist, 2 partnership specialists | |
| New Feature | Dashboards for employers, |
The Team Behind the Innovation
Our founder has been a volunteer in the labour camps for a long time and has a good understanding of the ground-level issues. He also has 20+ years of tech experience and 6 years of running a successful business. We have a strong tech team and don't outsource our tech. We also have great mentors to steer us in the right direction. Lastly, we have two young men on our team who aged 16 & 14 years who bring a new perspective to Smart Labour
EXECUTIVE TEAM INCLUDES YOUTH
Milestone
Apr 2020
Apr 2020
Apr 2020
New Product Or Service
May 2017
May 2016
Created
Date Unknown
New Country Implemented In
United Arab Emirates
