Updated Jan 15, 2021

Amplio Talking Book

http://www.amplio.org/

Erin Inclan

The Amplio Talking Book enables global partners to reach low-literate people in remote communities, share hours of audio content on demand, and collect usage data and user feedback.

The Amplio Talking Book is a rugged, easy-to-use audio device designed for low-literate users. It enables our partners to share hours of audio content in a community's local language. Users can play messages on demand and record their feedback. A built-in speaker allows families and groups to listen and learn together. The device runs on locally available and rechargeable batteries. Because ...
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The Amplio Talking Book is a rugged, easy-to-use audio device designed for low-literate users. It enables our partners to share hours of audio content in a community's local language. Users can play messages on demand and record their feedback. A built-in speaker allows families and groups to listen and learn together. The device runs on locally available and rechargeable batteries. Because our technology collects usage data and user feedback, our partners can monitor engagement, identify issues and trends, and continually update content for greater impact. Talking Book software includes includes an audio content manager, an app to update Talking Books and collect usage data and user feedback in the field, and an analytics dashboard. With the Talking Book, our partners can amplify program impact across multiple sectors (e.g. agriculture, health, child protection) by improving their capacity to conduct effective communication campaigns, i.e. Communication for Development (C4D) or Social and Behavior Change Communication (SBCC). Examples include public awareness campaigns, demand creation, and agriculture extension programs. Our mission focuses our solution on the most vulnerable communities. We develop technology and provide services to 1) enable an effective distribution channel to reach these communities, 2) develop effective C4D messages, and 3) support program planning and evaluation.
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Stage 5: Scaling

Our innovative technology, the Amplio Talking Book, enables governments, international organizations, and local NGOs to share knowledge with low-literate people in rural, remote communities. In 2020, Amplio passed a milestone: Talking Books have now reached over one million listeners. The Talking Book was originally field-tested and used in Ghana, but is now being used in other Sub-Saharan and West African countries, including Liberia, Kenya, Niger, Rwanda, Ethiopia, Burkina Faso, and Zambia. Our partners are using Talking Books to provide promote social and behavior change and access to skills and knowledge across multiple sectors, including sustainable agriculture, health, education, social protection, gender equality, land rights, livelihood development, nutrition, WASH, and more. In 2021, Talking Book programs will be expanding into South Asia and Latin America. Other projects are expected to scale. For example, Talking Books are included in the Niger Smart Villages initiative, which aims to reach 15,000 rural villages. The World Bank's Social Development team has endorsed the Talking Book as a digital tool for social inclusion. Moreover, our partners are using Talking Books to continue their important educational work and maintain social distance during the COVID-19 pandemic. In order to scale and help our partners more easily and sustainably launch and run their own programs, we are developing new tools and services, including: - The Talking Book 2.0 that comes with rechargeable batteries, can support USB charging, and create opportunities for further improvements in content delivery - A suite of self-service products, including a program specification, learning portal, and dashboard improvements, along with our audio content manager and Talking Book Loader application.
Registered in United States as Non-Profitin United States as Non-Profit

Focus Areas:

Communication with Communities, All Sectors, Digital Development and 11 MoreSEE ALL

Communication with Communities, All Sectors, Digital Development, Agriculture, Education, Gender, Health, Water Sanitation and Hygiene (WASH), Youth, Rule of Law and Human Rights, Parent & Family Engagement, Digital Inclusion & Connectivity, Human Centered Design and Social and Behavior ChangeSEE LESS

Implemented In:

Ghana, Kenya, Rwanda and 6 MoreSEE ALL

Ghana, Kenya, Rwanda, Cameroon, Niger, Ethiopia, Somalia, Zambia and LiberiaSEE LESS

1,000,000
Lives Impacted to Date
11
Key Partners
9
Countries Implemented In
1,000,000
Customers
16
Employees

Problem

Governments and development organizations face barriers to reaching and sharing knowledge with last-communities due to lack of infrastructure, illiteracy, locally spoken languages, limited access to electricity or connectivity, and traditional gender norms and biases that limit women's access to information.

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Solution

The Amplio Talking Book enables our global partners to share knowledge through compelling audio messages and to collect usage data and community feedback to better understand the needs of those they serve. As a result, people who are challenged by poverty, remoteness, or low literacy acquire knowledge, shift their behaviors, and become empowered to address their greatest needs.

Target Beneficiaries

We aim to serve those who are furthest behind: low-literate people in hardest-to-reach communities, including women and girls. Talking Books also have been used in a refugee camp settings. In addition, our device has an embossed user interface to aid people who are visually impaired.

Mission and Vision

Amplio's mission is to empower the world's most vulnerable communities through knowledge sharing.

Competitive Advantage

1. Digital inclusion - The Talking Book can work anywhere and for anyone, including places that lack electricity and internet and for people who lack literacy or are excluded by other technologies due to traditional gender norms and biases. 2. On demand access to information - Users can listen when it’s convenient, not just at a specific time, like radio. Messages can be replayed as often as needed in order to grasp the information. 3. Local language content - The hardest-to-reach communities often speak local dialects. Even radio may not be in the local language. Talking Book content and prompts can be customized to any language. 4. User feedback - Organizations can collect user feedback from program participants to better understand community concerns and behavior change. This allows our partners to test assumptions so they can modify their program. 5. Vast content - Talking Books can hold hours of content and multiple playlists on a range of topics.
Projected Cumulative Lives Impacted1
New Implemented CountriesEthiopia, Burkina Faso, Bangladesh, Haiti, Liberia, Zambia

The Team Behind the Innovation

Amplio has a 10-person team (7 women, 3 men). Our combined experience includes 30+ years of software development, 30 years of international development, 30 years of communications, and 12 years of monitoring and evaluations. We work with our Talking Book affiliates in Africa who provide services including technology support, program development, audio content production, monitoring and evaluation, and social and behavior change communication consulting.

EXECUTIVE TEAM INCLUDES WOMEN

Milestone

Sep 2020
Lives Impacted
1,000,000
Aug 2020
New Country Implemented In
Liberia
Jan 2008
New Country Implemented In
Ghana
Jan 2008
Created
Date Unknown