Updated Jun 04, 2020

#LockdownNotLockup

www.abaadmena.org

Narod Haroutunian

Send Message

A Nationwide Campaign against Domestic Violence amidst Lockdown!

For women and girls who are experiencing domestic violence, mandatory lockdowns have trapped them in their homes with their abusers, isolated from the people and the resources that could help them. To show that help is still available, ABAAD asked people across the country to share its 24/7 Emergency Helpline number from the only place possible during confinement, their balconies. On April 1...
SEE ALL
For women and girls who are experiencing domestic violence, mandatory lockdowns have trapped them in their homes with their abusers, isolated from the people and the resources that could help them. To show that help is still available, ABAAD asked people across the country to share its 24/7 Emergency Helpline number from the only place possible during confinement, their balconies. On April 16, at 6:00 PM, ABAAD's Emergency Helpline number became the talk of the town, as hundreds of people took part in the initiative, sharing not only the number but also messages of solidarity. Municipalities across Lebanon also joined the fight. The next day, ABAAD launched a series of camouflage videos with influencers and celebrities to further spread the number by secretly embedding it in tutorials and subtitles, so that more women could safely watch the content while confined with their abusers. Many others were inspired to do their own videos. In April 2020, ABAAD received 588 calls, which is a 260% increase compared to March. The campaign was picked up by national, regional and international media gaining across all platforms: • 693M+ impressions • 2M+ views •203K+ engagement More and more women and girls are now aware of the services being provided, even during lockdown, and are reaching out to ABAAD, whose specialised team remains available around the clock to provide crisis phone counselling and emergency support services.
SEE LESS
Enabling Community and Connection
  
Vulnerable Groups
  
Registered in Lebanon as Non-Profitin Lebanon as Non-Profit

Focus Areas:

Gender-based Violence, Gender Equity and Gender

Gender-based Violence, Gender Equity and GenderSEE LESS

160
Employees

Problem

Since the start of the lockdown, domestic abuse cases have increased by 100% in Lebanon. Already existing gender-based violence risks at home and public spaces are exacerbated due to self-isolation, misuse of power, heightened tensions, financial uncertainties and disruption of life-saving services. Most of the domestic violence victims, who are held captive in their homes with their abusers, are unaware that they can still seek help, even while confined.

}

Solution

To show victims of domestic abuse that help is still available, we asked people to share ABAAD's Emergency Helpline number from the only place possible during confinement, their balconies, making sure the lockdown does not turn into a lockup.

Mission and Vision

ABAAD aims to reduce all forms of GBV and mitigate its harmful effects on individuals and communities, so that affected survivors and their families can live healthy and productive lives. This can be achieved by addressing the root causes of GBV while simultaneously providing holistic medical, health, psycho-social, protection and legal support services to GBV survivors that would enable them to enhance their lives and break the vicious cycle of violence.

The Team Behind the Innovation

ABAAD is a UN ECOSOC-accredited organization that aims to achieve gender equality as an essential condition to sustainable peace, democracy and social and economic development in the MENA region. The dynamic team is comprised of more than 160 dedicated activists, lawyers, consultants, social workers and researchers, who creatively test new approaches as part of a larger effort to achieve an equitable society, free of hegemonic masculinities and violence against women.

EXECUTIVE TEAM INCLUDES WOMEN

Milestone

Apr 2020
Created

Supporting Materials

ABAAD-s-response-to-GBV-during-COVID-19-orientation-null.pdf